Tuesday, September 07, 2010

The Man Who Started It All -----DALE CARNEGIE


The seeds of Culture Shock were first sown a few years after DC published his famous book" How To Win Friends & Influence People". (Just for a laugh friends, you should read Lennie Bruce's autobiography " How to make enemies..").

More about Dale and his book, later-on, folks
Its bye from
Bilbo

Saturday, September 04, 2010

THE " SUPERsalesMAN " SELF HELP BOOK


All those of you (if any) who are following this blog may now think "hey!..
wait-a-minute-if sellin' is so simple and can bring me so much money, then
what's the big deal?" Yes! ABSOLUTELY true. What's the big deal coz self
help books are there! And they must have some value otherwise why would people buy them! Some of these books DO help, maybe not in 60 or 90 minutes and specially if they are written in an entertaining style. (By entertaining style, I do not mean the Zok & Wok caveman language that some modern management gurus have now started writing in. I saw a book the other day featuring Zok & Wok on MS Powerpoint. Now if that's not an example of a book written far ahead of its time, i'll eat this blog).

But to really utilize a self-help sales book, you have to make certain corrections otherwise in place of earning a six figure salary towards the end of the book, you may be desperate enough to write blog content. So-what is this correction? is it viscosity, temperature? No? then what about Quantum radioactive rays? No-well then you tell me!!...
For a sales guide book to really help you to learn the basics, you've got to compensate for CULTURE SHOCK!!... Got it..?
Anyway-bye for now!
More on that nasty gollum "CULTURE SHOCK" in my next post.

Tuesday, August 17, 2010

Sales As A Profession

We, indians, tend to underate salesman. Even today, people think that the word "salesman" is deragatory.

Selling is therefore deprived of its proper position of io the best profession. If you have a scenario where
* you constantly interact with other people.
* you devise your own way of fulfilling your responsibilities.
* Creative thinking is encouraged.
* The more the hours you work, the more is the monetary benefits you earn.
Then what will your reaction be? Will you opt for the hypothetical scenario or will you run away from it ?
In my case, I'll opt for choice 1 and make a Profession in Sales. Only in a sales job, do all of these come together. But you will be wondering what about targets, appraisals etc and the constant pressure. If you ARE thinking that, then it is because of faulty selling strategies in your organization or/and  lack of proper sales planning.

All things being equal, it is my firm belief that "Sales" is the best profession that a person can be in. If done right, the amount of satisfaction in sales is unparalled. Plus you earn money too as incentives at the same time.
What can be better then that? So, let me repeat this again that 'THE BEST PROFESSION FOR ALL PROFESSIONALS IS SALES AND ITS PARENT MARKETING'.

Watch this space for posts on marketing .